The review of the Russian market mineral and potable water
Manufacture of mineral waters is more profitable, than manufacture of fuel. The Russian market mineral and potable water is one of most dynamically developing segments of the industry of soft drinks. On the data, resulted(brought) analysts of company Step-by-step, rates of growth of the market mineral and potable water in Russia during last four years keep at a level of 20 %, in 2004 the volume of the market has made 730 million US dollars. By results of researches of the company " Business Analytics ", in 2004 the Russian market mineral and potable water in natural expression has increased on 12 %, without taking into account water in кулерах.
The audit of the retail trade which has been carried out(spent) in 2004 by the company " Business Analytics ", has shown, that segments mineral and borrow(occupy) with a dining room of water on sales about equal shares at cost (see figure 1). The share of mineral water makes 47,6 %, a share of potable water - 52,4 %.
Shares mineral and a dining room of water on sales in the Russian market, %